Everpure Launches Data Intelligence Platform as AI Readiness Becomes Critical

Everpure, the data infrastructure company formerly known as Pure Storage, has unveiled Universal Data Intelligence (UDI), a platform that maps, classifies, and governs enterprise data across on-premise, cloud, and SaaS environments — solving what it says is a growing data visibility crisis for CIOs and Chief Data Officers. The launch comes as Singapore-based enterprises race to operationalise AI but increasingly find themselves blocked by fragmented, poorly understood data estates.

The platform inverts the traditional application-centric architecture by placing data at the centre and moving storage and processing toward it. UDI builds a semantic knowledge graph of an organisation's entire data landscape, automatically discovering and classifying information by sensitivity — business-critical, personally identifiable information (PII), or compliance-regulated — and mapping it to business processes. The technology was accelerated by Everpure's February 2026 acquisition of 1touch, a contextual data intelligence startup whose inference-based classification lets UDI understand how data is actually used, not just where it lives. Early deployments include government border security operations in Singapore, where the platform correlates identity records across datasets, and banking CIOs using it to manage daily data governance.

The timing is strategic. As Singapore pushes deeper into AI adoption through initiatives like the National AI Strategy 2.0 and IMDA's S$48 million content-creation programme, enterprises are discovering that AI models trained on fragmented, non-compliant data produce unreliable results and regulatory risk. Everpure CTO and VP APAC Matthew Oostveen noted that many CIOs "are not really sure how many servers they've got, how much storage they have, how many devices are connected to their network" — a data blind spot that makes AI deployment a compliance gamble. UDI addresses this by dynamically mapping regulations to data, enabling audit-ready reports and tracking data residency without manual inventory.

Why it matters for Singapore: Data governance is the invisible prerequisite for AI leadership, and Singapore's ambition to be a trusted AI hub depends on enterprises getting this right. The UDI platform — storage-agnostic and available as software — gives Singapore-based organisations a practical tool to bridge the gap between AI aspiration and compliance reality. With financial services and government agencies as early adopters, Everpure's move signals that the next frontier of AI competition in Singapore isn't about model capability — it's about whether companies know what data they actually have.